Copywriter

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum. 

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration, and belonging. Consistent with this approach, we hire the best qualified candidates for all positions. 

Edelman seeks a trend-savvy Copywriter for a top retail client. This role is perfect for a creative with a passion for trends in social, fashion, beauty, and home decor—think Vanity Fair meets dynamic brand storytelling. You'll leverage cultural insights, IRL experiences, and sharp writing to craft campaigns that supercharge brands and captivate audiences.  

Our team drives some of the world’s most buzz-worthy work, like Ebay's pre-loved runway shows at NY and London Fashion Weeks or Dove’s guide for coding Black hairstyles in gaming. Here, we don’t just follow culture; we aim to change it.  Expect a range of creative work that defies traditional PR or advertising norms. One day you’re ideating a content series, the next you’re brainstorming with our AI team or crafting culture-shifting activation ideas. If you’re drawn to projects that land in the NY Times and on Cannes shortlists, you’ll fit right in. 

To land this gig, you need to have a passion for people and helping others solve problems. Our culture is what sets us apart from traditional ad agencies, and it’s why so many stay with us awhile. At Edelman, our most valuable resource is you – our people – with a diversity of backgrounds, ideas, and smarts (with heart). We support one another, encourage each other, and we’re looking for individuals who want to contribute to our culture.

Responsibilities

• High-level concepting, tactical program ideation and copywriting for a wide range of brand experiences, social content and marketing deliverables that generate conversation and brand engagement
• Own the brand story for our clients across all channels, maintaining a consistent voice and vision
• Create branded social content that is insightful, culturally relevant and inherently sharable
• Successfully communicate (present and sell-in) creative ideas and the strategic rationale behind them
• Collaborate with agency team members from creative, account, production, PR, strategy, planning and analytics to produce smart, powerful work

Basic Qualifications

• At least 2 years experience in marketing, advertising or social media
• Bachelor's degree or equivalent work experience

Preferred Qualifications

• Excellent short-form and long-form writing skills in a variety of voices and tones
• Solid grammar, editing and proofreading capabilities
• Willingness to push your craft, get your hands dirty and make great things
• Social fluency and a solid understanding of how to drive conversation and engagement across social channels, grounded in platform best practices, pop culture trends, and audience behaviors to create timely, relevant content.
• Creativity & Brand Storytelling – Ability to turn everyday moments into compelling narratives that highlight discovery, home inspiration, and the thrill of shopping.
• A natural flare for the unique, the buzz-worthy and the culturally relevant
• Ability to think strategically and conceptualize creatively
• Strong presentation and verbal communication skills
• Ability to manage multiple projects and deadlines in a fast-paced environment