Copywriter

With approximately 1,300 boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. From finance and accounting to technology and merchandising careers, we have diverse opportunities available for talented professionals to join our team of nearly 16,000 associates who share our commitment to excellence.

POSITION OBJECTIVE:
This position is responsible for telling compelling online product descriptions, site copy and a variety of other marketing assets speaking to both features and benefits in an informative, accurate, engaging way that is always customer-centric and follows SEO best practices.

FUNCTIONAL RESPONSIBILITIES:

• Writes all online product copy which includes naming products, writing descriptions, tracking Merchant changes, loading copy (if applicable onto web development server), proofing, and making updates using SEO guidelines.

• Contributes to print marketing (mailers, store signage) by working with Content team to ensure assets are cohesive across all channels. Write marketing copy, galley copy, attend all relevant touch bases and style outs.

• Proofreads copy for spelling, grammar, formatting, clarity, accuracy of detail and consistency according to specific brand style and the AP Style Guide.

• Works with Site team to push accurate copy live and keep it updated based on current customer feedback and trends.

• Assists and partners with cross functional teams to make sure all key product elements, marketing points and SEO optimizations are represented in product descriptions.

• Adheres to production schedule deadlines, is aware of release schedule and devotes time necessary to meet those deadlines.

• Attends sample summits and style outs to ensure all product details are captured in copy.

• Cultivates and manages relationships with Merchant and Design teams to establish key features + benefits of new products and collections—along with obtaining shopping information for galley copy.

• Knows and understands SEO guidelines to optimize all organic content for maximum ranking.

• Compiles and manages database of online customer reviews + customer quotes.

• Manages copy updates in our web commerce business system.

This position may be found in multiple departments. Some duties may vary from department to department.

QUALIFICATIONS:

• BA/BS degree require; in Communications, Journalism, or Marketing preferred

• 2-3 years working with online content, product copy, editing and SEO writing

• MAC proficiency including Figma, PIM, DAM, and Microsoft Office—and can easily adapt to content management systems

• Excellent presentation and communication skills

• Strong time management, interpersonal skills and the ability to multitask

• Understanding of fashion, fit, fabrication and trends

• Strong command of grammar and sentence construction and ability to self-edit and proofread

• Ability to quickly change gears and tasks and stay organized, setting own pace to manage and meet deadlines

• Positive team player

• Experience with product copy, writing and editing web content, blog articles and SEO best practices

• Proven ability to write clear, direct copy

• Experience with content management systems

Chico’s FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law.