Copywriter - H/F - Mccann Erickson Paris

As a Copywriter, you’ll craft the key message for our campaigns across all media: print, TV, radio, digital, social, and AI. Ready to dive in?

No copy-pasting, just tailored creativity. Your imagination will make each medium's visual unique.

Your mission: create catchy slogans and inspiring content that resonate with consumers across all platforms.

Your challenges:

• Research and develop creative concepts.
• Enhance and promote the brand’s identity.
• Customize campaigns for various media (campaigns, print, social media,).
• Define or adapt the editorial tone and values.
• Write for manifestos, and video spots.
• Track project progress and manage providers (photographers, designers, videographers).
• Monitor creative trends and innovations.

Who we’re looking for:

• Up-to-date CV and creative portfolio
• 3-5 years as a copywriter in advertising
• Strategic, creative, and up-to-date on trends in beauty, luxury and services
• Creative mindset, with all tools like paper, pencil, IA, Chatgpt &co
• Curiosity, discipline and precision, teamwork, and agility.
• Fluent English C1-C2 written and spoken, and solid French (bilingual is a plus).