Senior Copywriter

The Senior Copywriter develops creative, clear-written material in support of the organization's communications strategies. The Senior Copywriter work assignments involve moderately complex to complex issues where the analysis of situations or data requires an in-depth evaluation of variable factors.

This role necessitates a comprehensive understanding of digital copywriting, encompassing:

• Demonstrable linguistic proficiency
• Mastery of digital platforms, including digital marketing and user experience (UX)
• Adherence to digital and accessibility best practices

Beyond these foundational competencies, the position demands a robust strategic skillset commensurate with senior-level expertise, including:

• Interpretive ability to formulate solutions that align with business objectives
• Comprehensive understanding of digital experience flows and user journeys
• Collaborative engagement on UX design wireframes, as pertinent to content efficacy

This role frequently involves working within a consolidated creative environment, collaborating in real-time with UX and UI designers to achieve optimal solutions. Figma is the primary software utilized by all creative professionals.

The role will also entail providing content that spans various components of a larger digital ecosystem; consequently, an understanding of how these parts integrate into the whole is essential.

CenterWell Pharmacy operates under the aegis of Humana Inc. and is subject to extensive healthcare legal and compliance review. While this will not constitute the role's primary function, awareness of brand guidelines and experience navigating corporate bureaucracy are imperative.
 

Required Qualifications:

• Bachelor's degree in a writing-focused discipline (e.g., Communications, Journalism)
• A minimum of five or more years of professional digital and/or UX writing experience, preferably within a large organization
• An empathetic writing approach, demonstrating the ability to translate complex source material into clear, accessible language

Preferred Qualifications:

• Editorial experience (short-form and long-form)
• UX copy experience (web and mobile)
• Experience in developing content strategy
• Experience in leveraging artificial intelligence for content creation and/or editing
• Proficiency in UX Design tools (e.g., Figma, Sketch)

Additional Information

• Remote role

Work at Home Statement

To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:

• At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested.
• Satellite, cellular and microwave connection can be used only if approved by leadership.
• Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
• Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.
• Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.